DESIGN IS IN
OUR DNA
UI/UX DESIGN AGENCY
At our company, we believe in the power of transformative design thinking to tackle even the most difficult business challenges. Our team is dedicated to creativity and excellence in our craft, and we strive to deliver truly beautiful, meaningful, and impactful experiences for our customers.
Product Specialists
We are 100% product focused. Our process marries business strategy with user feedback for the best possible outcome. You'll always know how we're delivering on KPIs as we measure the impact of our design as we go.
Extend Your Team
We thrive on collaboration and work best when we're integrated with ambitious product teams. Our team is at home communicating with everyone across your organisation.
A Proactive Partner
At our company, we foster productive partnerships with our clients that are built to endure. Our finely honed communication practices enable us to always stay on top of reports and updates.
Experience
UI/UX design is a defining factor for any digital product these days. We're a user experience and UI design agency focused on improving conversion and increasing customer engagement.
Our UI/UX design capabilities don't stop at mobile apps, web applications, or multi‑platform digital experiences. As a UX design agency, we create products and services that provide outstanding usability while fully embracing your brand's personality.
YEARS OF
DIGITAL EXPERIENCE
Competitor Analysis
We take a deep look at the market landscape to understand key players, what’s driving their success, and what can be improved. We leave no stone unturned, and we identify the areas of learning that warrant a closer look.
Stakeholder Interviews
Our team fully immerses itself in your organisation by conducting meetings with key stakeholders. This allows us to gain a comprehensive understanding of your business goals and KPIs. Our expertise lies in facilitating collaboration between different groups and leaders, unifying them around a shared goal and defining the strategy for creating exceptional product experiences.
User Feedback & validation
we gather diverse user segments to challenge and confirm business assumptions. Obtaining extensive input from potential users is priceless, and we prioritize early listening and learning in the development process.
UX Strategy
Simplifying THE COMPLEXITY
PRODUCT PLANNING
We collaborate with our clients to establish business strategies that revolve around the digital product experience. Our primary focus is on two key areas: monetisation and user-growth potential. By taking a thorough and methodical approach, we aim to help our clients maximise the success of their digital product.
FEATURE LIST DEVELOPMENT
We bring our leading digital product experts to the table to help prioritise and define the end-to-end feature sets needed to accomplish the end goals. We are fanatical about diving into all use cases and sub-features to leave no stone unturned, with an eye towards keeping products lean and efficient.
USER FLOW DEFINITION
We develop extensive user flows and meticulously craft lists of essential features that are crucial to the user experience. We don't just focus on the most straightforward and ideal scenarios, but we also take into account potential roadblocks and edge cases that might arise.
SIMPLIFICATION
We cultivate critical thinking, creativity, practical knowledge, and gut instincts to succeed in unfamiliar and complex environments. Our boundless nature drives us to explore beyond mere curiosity, constantly seeking the new, the untapped, and the future to offer our clients fresh and innovative solutions
Ui/Ux DESIGN STAGE
Our in-house creative and design team is passionate about aesthetics and user experience, following the latest trends but also crafting new styles to disrupt the market.
- BRAND
- UI/UX
- PROTOTYPE
Our graphic design team brings top-tier creative talent to projects, making sure we craft the right look-and-feel for your brand. We take into consideration the industry competitor set, as well as target demographics and industry standards.
We bring together all learnings, feature lists and user flows into our UX Design process to create extensive, robust Wireframes (i.e. Blueprints) for the entire application, making sure all user experience nuances are taken into account. We then bring Brand Design assets into the product design process to produce the entire set of UI Design (Final Product Design) for all screens, states and visual experiences.
We create a “clickable” design demo from our final product designs, allowing you to showcase your product to internal stakeholders or investors. We also use this interactive artifact to guide our engineering and buildout process.
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ui/ux MOST ASKED QUESTIONS
WHAT ARE THE MAIN AREAS OF FOCUS FOR ENGEN AS A UI/UX AND WEB DESIGN AGENCY?
At ENGEN, user experience is at the heart of everything we do. Our roots as a UI/UX design and website design agency in Belfast, Northern Ireland, focused on web and mobile apps, have expanded to encompass a wide range of digital offerings such as web applications, enterprise software, and cutting-edge technologies like AR/VR and wearables. Our UX UI and web design projects range from creating new products to improving existing ones – websites, mobile apps, and enterprise software. To bring a successful digital product to life, we offer comprehensive services including user research, product strategy, UI and UX design, usability testing, prototyping, and web design and development.
WHAT SEPARATES ENGEN FROM OTHER TOP UX AND WEB DESIGN AGENCIES?
This is a common inquiry we receive. There are many outstanding UX agencies in Belfast alone and an even larger number worldwide, making it challenging to differentiate oneself.
So, what sets us apart? Our exceptional quality in UX and UI design is our key differentiator. The digital products and interfaces we design are user-friendly, visually appealing, and accurately reflect your brand. Additionally, it’s our team that brings your project to life. Every project is assigned a group of senior UX and UI designers, developers, and other specialists led by a design director and monitored by one of our co-founders.
CAN YOUR DESIGN AGENCY HELP ME WITH WEB DESIGN?
Certainly, it is possible. Our expertise in designing marketing websites is renowned globally. We achieve our clients’ objectives by blending brand storytelling, outstanding web design and the latest cutting-edge web technologies. Our websites are highly effective in generating conversions and have a strong viral appeal, leading to new clients who admire and appreciate our previous work.
HOW MUCH DOES IT COST TO HIRE YOU AS A UI/UX DESIGN AGENCY?
The cost of our services is tied to various factors such as the project’s extent, deadline, output, and team composition. For projects that have an indefinite scope or are subject to constant change, we opt for a time and materials agreement, where you pay for the time we spend working on the project. Nevertheless, the majority of our UX UI projects are executed under fixed-price contracts. To provide a precise quote, we create a comprehensive proposal after obtaining a thorough understanding of your project. Our estimates are based on the hourly rates and the estimated number of hours required to complete the job.
DO YOU OFFER SERVICES TO STARTUPS? IF YES, HOW CAN A YOUNG AND DEVELOPING COMPANY LIKE MINE MANAGE TO PAY FOR YOUR SERVICES?
As a UX design agency based in Belfast, we collaborate with both established and emerging startups. There’s nothing quite like assisting entrepreneurs in bringing their groundbreaking ideas to fruition. Our work environment is dynamic and constantly pushes us to refine our skills and processes. Our ultimate goal is to see our startup clients thrive and dominate the market.
We offer special, reduced rates to startups that we are confident in. To find out more, simply send an email to our Co-Founder, Kevan.
WHAT PROCESS SHOULD I EXPECT FROM YOUR UIUX AGENCY?
Our UI/UX design approach is rooted in the design thinking methodology, enabling us to be adaptable to a variety of project types and collaboration models. Although every UI/UX design project is unique, we always follow these essential phases:
Discovery & Research:
We commence by gathering all available project materials and scheduling UX workshops with your team. During these sessions, we conduct interviews with key stakeholders, work together on requirements, and brainstorm and plan the next steps. Whenever feasible, our UX designers speak with your current or potential customers to comprehend their needs and pain points. We may also conduct a product audit to identify areas for improvement in user experience. Additionally, we review competitor products, gather design references, and document best practices.
Digital Strategy & Concepts:
Based on the results of the discovery & research phase, we formulate a digital strategy and determine a UX approach to guide our design process. As a UI/UX design agency, we explore various concepts to establish crucial elements such as information architecture, key screen layouts, and UI design direction. We then validate the resulting concept with users and stakeholders and make any necessary updates before proceeding with the rest of the design.
UI/UX Design:
After the UI design concept has been approved, we proceed with the UI and UX design. We continually perform user testing and make iterations along the way. The main activities of UX UI design include user flow mapping, wireframing, UI design, interaction design, and prototyping. We provide design assets to developers using tools such as Zeplin and supply a comprehensive style guide that includes a UI component library, UX guidelines, and complete user flows.