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Why isn’t my website ranking? We would be filthy rich if we were given £1 every time a client asked us why their new website isn’t appearing on Google a day after it goes live. However, we recognise that understanding Google’s algorithm and how to get a website to rank on the first page can […]
As a website owner, it is common to continuously search for ways to improve the search rankings of your website and reach a larger audience. With the vast amount of competition present on the internet, attaining high rankings on Google and standing out from the rest can be a challenging task. However, with a proper […]
The short answer is no, AI will not replace copywriters. if you excel in your role. The longer answer is also no, but it’s vital for copywriters to adopt AI or they may face the possibility of being substituted. Continue reading for a more in-depth explanation. The Introduction to AI Generated Content The advent of […]
Digital marketing is a constantly evolving field, and it’s essential to stay ahead of the curve to achieve success. As we step into 2023, it’s important to be aware of the top trends that are shaping the industry and driving marketing efforts forward. 1. Increased Emphasis on Personalisation Personalisation is key to creating a meaningful […]
Keyword research is one of the most important aspects of SEO (search engine optimisation) and is the foundation of any successful online marketing campaign. It is the process of identifying and analysing the keywords and phrases that your target audience is using to find your products or services. The goal is to optimise your website […]